Start with a defined build, ongoing support, or both. Every option includes clear scope, direct communication, and ownership of what happens next.
For businesses that want a finished website or software system with a defined scope, launch, and handoff.
A sharp, credible website that makes it easy for customers to choose you.
Small businesses, independent professionals, and local service companies.
A lead-generating website with automation working behind it.
Established businesses ready for a stronger and more automated sales process.
Custom portals, dashboards, apps, automation, and connected growth systems.
Teams with a specific workflow, product idea, or operational bottleneck to solve.
| Feature | Launch Website | Growth Website | Custom Software & Systems |
|---|---|---|---|
| Modern custom website | ✓ | ✓ | ✓ |
| Mobile-first & fast | ✓ | ✓ | ✓ |
| Lead capture forms | ✓ | ✓ | ✓ |
| Automated lead follow-up | — | ✓ | ✓ |
| Online booking / scheduling | — | ✓ | ✓ |
| Workflow automation | — | ✓ | ✓ |
| Conversion landing page | — | ✓ | As needed |
| Custom application features | — | — | ✓ |
| API and system integrations | — | Standard | Custom |
| Training and documentation | ✓ | ✓ | ✓ |
| Starting investment | $3,500+ | $7,500+ | $15,000+ |
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For companies that need dependable updates, improvements, and development without hiring a full internal team.
Keep the site healthy, current, and supported.
Businesses with a stable site that need dependable support.
Improve conversion, automation, and content every month.
Growing businesses that want the website to produce more, not simply stay online.
Ongoing development for software, apps, and complex systems.
Teams with an active roadmap but no dedicated senior product developer.
Partner plans are intentionally capacity-limited. The exact monthly scope and response window are confirmed before the engagement begins—no vague “unlimited work” promise.
The exact proposal governs the engagement. These answers explain the working model before a call.
Ownership, licensed services, and handoff terms are identified in the proposal. For a defined project, the finished custom work included in the agreement is handed over after the agreed payments and obligations are complete.
Payment milestones are confirmed in the proposal after scope review. A displayed starting investment is not a final quote, and no project charge happens before the scope and commercial terms are agreed.
A focused website commonly plans around several weeks; software, mobile apps, integrations, content readiness, and approval cycles can extend the schedule. A responsible timeline is confirmed only after the dependencies are understood.
Access to the right decision-makers, honest business context, timely feedback, and any existing brand, content, system, or compliance requirements. We clarify ownership for every input during planning.
Yes. The first step is deciding whether the current foundation should be improved, integrated, or replaced. SiteCheck can provide an automated public-page snapshot; a human review determines what is technically and commercially sensible.
A defined project includes deployment, documentation, and handoff. You may add support or choose an ongoing technology-partner plan for maintenance, conversion improvements, automation refinements, and new development.
No. MadeleineCrush does not promise an outcome it cannot control. We commit to a clear scope, responsible implementation, transparent assumptions, measurement where appropriate, and human review before commitment.
Tell us what needs to change. We’ll recommend the smallest sensible starting point—without pushing a larger package than you need.